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Growth & Marketing
Associate Product Marketing Manager (APMM)
Bengaluru / Remote (India) β’ Full-time / Contract β’ 1 - 3 yrs β’ βΉ50,000 - βΉ85,000 / month
OVERVIEW
About the role
Define product positioning, craft compelling messaging, and execute launch campaigns across directories, Product Hunt, and social channels.
RESPONSIBILITIES
What you'll do
- Craft clear value propositions, messaging pillars, and target persona profiles for new software products.
- Coordinate Product Hunt, Hacker News, and startup directory launches from teaser to post-launch follow-up.
- Conduct competitor teardowns to identify market differentiation and feature positioning angles.
- Create product documentation, sales collateral, battlecards, and feature release notes.
REQUIREMENTS
What we're looking for
Product Positioning & Messaging Go-To-Market (GTM) Strategy Competitive Analysis Product Hunt Launch Coordination Cross-Functional Collaboration
CULTURE & PERKS
Why Startupbricks
- High visibility with product leadership
- Direct involvement in launching new digital ventures
- Rapid career progression
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